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What to Do When Your Campaign Timeline Is Unrealistic (But the Board Loves It)
You’re sitting in a board meeting, and someone says it: “So… our goal is to reach our goal by next June, right?” Heads nod. People are energized. The timeline sounds bold and inspiring. And in your gut, you know: There is no way. This is one of the most common campaign tensions I see: a timeline that looks great on a slide, but doesn’t match your donor pipeline, internal capacity, or external realities. The good news? You don’t have to choose between being the “no” person and
Frances Roen
19 hours ago3 min read
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